case study: rose & lily

+24,800%

Increase in Instagram views in the first 3 months

+10,800%

Increase in Instagram reach in the first 3 months

+96,800%

Increase in website visits from social media in the first 3 months

rose & lily spa bar

SKIN CLINC - ALTRINCHAM, CHESHIRE

Rose & Lily Spa Bar is a luxury skin destination in Altrincham, serving up high-tech, non-invasive treatments that leave skin glowing and confidence soaring.

the challenge:

When Rose & Lily came to us, they were a relatively new spa with plenty of ambition but limited online traction. They had a website and had been working with an agency on SEO and Google Ads - but the return just wasn’t there. Brand awareness was low, they had limited social media presence, and their site lacked the functionality to generate leads and drive bookings.

OUR APPROACH:

We set out to build them a marketing foundation that would actually deliver results. That meant creating a clear strategy, developing their brand voice, and building a social presence that would connect with their ideal clients. Alongside this, we tackled the customer journey - making it easier for people to discover them, fall in love with their brand, and book in.

What We Did:

  • Developed a consistent brand voice and visual identity

  • Created a comprehensive social media and content strategy designed to drive results

  • Managed their social media accounts

  • Curated a cohesive, elevated aesthetic for Instagram

  • Produced monthly on-site shoots capturing treatments, products, educational content, and behind-the-scenes moments

  • Built and integrated a booking system directly into their website

  • Added payment plans to remove sales blockers and deposits to reduce no-shows

  • Designed and implemented lead generation campaigns

  • Launched high-performing Meta ads to boost local awareness and drive bookings

  • Added new services and products to their website

  • Began ongoing improvements to website UX and local SEO

A woman lying on a bed with eye pads and straps during a facial treatment in a spa or clinic, with a person standing nearby and medical equipment in the background.
A person drawing a face portrait on a clipboard with a blue pen.
A woman receiving a facial massage at a spa, with her eyes closed and a towel wrapped around her head.

SERVICES:

→ Content Shoots

→ Social Media Strategy

→ Booking System Build

→ Content Creation

→ Full Social Media Management

→ Meta Ads

→ Website Management

→ Website Optimisation

OUR content

Shot & edited by Got Juice Marketing

Instagram post promoting a spa bar with a photo of a woman sitting at a white desk, smiling. The text on the post says, "Meet Our Founder."
A woman receiving a facial ultrasound treatment while lying down in a spa or clinic setting, with instructions overlayed on the screen.
Instagram profile page for roseandlilysbar with highlights and posts related to skincare and wellness treatments, including a woman undergoing a facial, a person receiving a massage, and promotional graphics for Emella treatments.

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